INOA Hair Color

Why choose INOA?

Uncompromised Comfort

-No Odor

-Optimized Scalp Comfort

-Rapid Self-Emulsifying Mix

-Incredible Smooth, Velvety Texture

81% of professionals mentioned the lack of odor as a benefit*

Supreme Respect for the Hair

A Well preserved Hair Fiber color after color

Hair that is as smooth as before color was applied for a softer touch.

Infinite Haircolor Power

Exact and predictable color palette: true neutralizing cool shades, vibrant, and luminous warm shades

Lightens up to 3 Levels

Exceptionally even color from scalp to ends

Coverage of up to 100% gray Hair

 

 

 

INOA works with the ODS technology (Oil Delivery System):  an unprecedented oil base that increases the active potential of the hair color system while preserving the hair's natural protective layer twice as much as traditional ammonia-based permanent haircolor.  This helps preserve the hair's natural protective layer after 1 and 5 applications.

The total absence of ammonia and the use of an odor-free alkaline agent (MEA) make it possible for the INOA formula to have no odor at all.  This technological achievement offers professionals and customers alike the first 3-part permanent haircolor product that is odor-free and fragrance-free, with a creamy, smooth texture.

This is a major breakthrough that will completely transform the haircolor experience in salons.  Thanks to INOA, the ideal salon is now attainable by all professionals:  a pleasant technical space with no strong odor, leaving room for artistic creativity and a focus on customer satisfaction.

The INOA color result is authentic, exact and precise to offer real neutralized cool tones and vibrant warm tones.